CRUSH Collection, led by Founder Vivian Chang, is an international knitwear company with a presence in Gothenburg, Sweden; Paris, France; and Shanghai and Hong Kong, China. The company was initially established in Shanghai in 2009 under the name CRUSH Cashmere and later expanded its offerings to include knitwear designs using various natural fibers like silk, organic cotton, and linen, in addition to cashmere.

    CRUSH Collection is renowned for its luxurious knitwear clothing that features a distinctive use of colors, unique details, and a design style that sets it apart from traditional knitwear. Despite the complexity of its designs, the brand is known for delivering impeccable quality consistently and on time.