Yochi New York

Yochi New York is dedicated to the lifestyle of women's fashion. For over 18 years, their mission has always been to create new and unique designs in fashion jewelry by setting new trends season after season in the heart of New York City. Their jewelry has been featured in many TV shows and publications, including InStyle, Elle, Harpers Bazaar, and People Style Watch. Everyone agrees that you will always find the must-have piece at Yochi New York. 

The jewelry is made here in the U.S.A from semi-precious materials and 22k gold-plated brass and is 100% nickel free. Each piece is personalized and handcrafted for you by one of the artisans in New York’s fashion district and goes through a complete quality control inspection.

Born into a family of florists, Yochi spent her childhood in her family's flower shop. She loved working with the flowers and appreciated their beauty during that time. She moved to New York City for her studies, dreaming of expressing this beauty in the art of jewelry. The diverse fashion, style, and rush of the city influenced her to follow her dreams. Yochi quickly rose to become one of the most beloved jewelry designers in the city, while having a strong fan base for her authentic, diverse, and captivating collections. 

Yochi’s inspiration comes from nature, such as bees, butterflies, and stars, and a woman’s lifestyle, such as pearls, coins, and tortoise jewelry that are so on trend today.